Tuesday, December 10, 2013

Monica Nguyen- Final Post

Harpers Bazaar
I really enjoyed our visit to Hearst and Harpers Bazaar. I was excited to learn more about the Publishing Industry and how they are adapting and continue to prosper when everyone thinks print is dying out. Right when I saw Carol appear, I thought of Anna Wintour or Miranda Priestly.  She is very knowledgeable about the field and it was amazing to hear her experience and get a sneak peak into her creative mind.

It was smart and creative of her to create a store for Harper’s Bazaar that is a part of the magazine and helps readers keep up with their favorite trends and also a way for them to purchase them online. I also think it was a great idea for them to go to Coachella where you don’t think a high-end fashion magazine would have a booth at. There are many celebrities and lots of fashion bloggers at these events so it isn’t surprising that they would want to be a part of that.

I subscribe to many fashion and lifestyle magazines: Glamour, Vogue, Cosmo, Elle, and Instyle. I love having the hard copy of magazines and flipping through them. When I was cleaning out my apartment in LA, I had 5 full boxes of magazines that I donated!  I love the feeling of having the actual magazine in my hand.  I thought it was interesting how there are two copies of the same magazine with a different cover. I definitely saw that the subscription version of the Harpers Bazaar one was a lot more chic than the newsstand version, which just screams, “Buy me!”

Harpers Bazaar was one of my favorite visits but I wish we could have gotten a tour of the building because it was beautiful!

Course Reflection
I can’t believe that the semester is officially over! I really enjoyed this class—it was so eye-opening and I learned more about myself and my interests than I initially thought. There were many areas that I thought I would never think about working in and now my mind is more confused—but in the best way possible. It was great to get an inside view of all these diverse companies and to get a taste of what it would be like working there.

Also, a random side note: every time I see my Hulu advertising playing before my video and I want to mute it, I think about this class and how I should be more receptive to these ads!

I am sad that Steve is leaving but I appreciate everything you’ve taught us!

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